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Business Research Guide

This guide will help you with your business related research.

Industry Surveys

Industry reports and surveys provide an overview of the industry. They might include forces impacting the industry, major players, current trends and information on how to analyze the industry. Below are some recommended sources.

Industry Statistics

Locating NAICS Code

NAICS screenshotThe North American Industry Classification System (NAICS) is the standard used by the U.S. Federal government and some commercial information sources for classifying businesses by industry.

  • NAICS: Official U.S. government lookup site

Trade Associations

To learn more about a specific market, see if you can locate a trade associations. Associations often provide information on industry trends, consumer buying habits within that industry, and help with networking. Some information is freely availalbe and other information may be restriced to members only.